Paid Social Media Ads Specialist
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Are you a detail-oriented Paid Media Specialist with an analytical mind, and a love of strategic campaign planning, creative testing and continuous optimization? Then we're looking for someone like you to join our dynamic team within Keystone’s global higher education search and discovery business.
As part of our thriving Campaigns team, you'll be responsible for managing brand awareness and lead generation paid campaigns for our clients across a growing number of channels. This is a junior role with plenty of opportunities to grow and influence our strategy as we strive to expand our product suite and impact.
Who are we?
At Keystone, we’re a major player in providing student recruitment solutions for global higher education.
Key Responsibilities
- Managing and executing multiple ad campaigns including but not limited to understanding client expectations and advising on best practices.
- Monitoring and reporting on campaign performance.
- Working closely with our internal teams to ensure workflows, operational configurations and campaign performances continuously improve.
Who are we looking for?
We’re in search of a curious, solutions-oriented thinker with a passion for making an impact through effective campaigns across Social Media platforms. Join us and work alongside innovative marketing specialists who are required to adapt to new situations quickly in an ever-changing industry.
Essential:
- Hands on experience managing and executing Paid Ad campaigns in Meta, TikTok, YouTube or Google platforms.
- Strong organizational skills, capable of juggling multiple tasks.
- Proven problem-solving skills and a solutions-oriented mindset.
- Fluency in English and excellent written and oral communication skills.
- Demonstrated ability to maintain a high level of accuracy and attention to detail in all tasks and projects.
Desirable:
- Knowledge of analytics and data management tools.
- Experience with other paid media platforms.
- Ability to analyze and interpret campaign data to inform strategy adjustments and optimizations.
- Capability to work in a fast-paced, deadline-driven environment – demonstrating flexibility and the ability to adapt to changing priorities.
- Familiarity with the higher education industry, particularly related to international student recruitment.
Our Company:
Keystone is trusted by more than 120 million unique prospective students every year to help students and learners make one of the most important decisions of their lifetimes, namely, which higher education degree program or course to attend.
In turn, Keystone helps over 5 500 education institutions reach, recruit, and enroll students in more than 190 countries, across 500+ student websites, including Masterstudies.com, Bachelorstudies.com, Educations.com, Studentum.se, and FindAMasters. Keystone also operates a range of other global student recruitment services, including Blueberry.nu, Keystone Sports and Keystone Apply.
Headquartered in Oslo, Norway, Keystone is backed by Viking Venture and Verdane, two leading Nordic venture firms. With offices across the Nordics, Germany, and the UK, Keystone has an international staff of more than 700+ employees. We are a vibrant and talented group of global citizens with a true passion for education and technology, and our vision is to help everyone in the world find the right education.
Keystone is an equal opportunity employer. We celebrate diversity and are deeply committed to fostering an inclusive environment for all employees.
- Business
- International Student Recruitment
- Role
- Marketing/Events/Content
- Locations
- Stockholm - Sweden
- Employment type
- Full-time
- Remote Status
- Hybrid
Stockholm - Sweden
Three of many benefits
-
A fun workplace
We believe in creating a good environment between co-workers by participating in enjoyable activities such as sports events, after works and travelling. -
Opportunities to grow
We believe in giving every employee opportunities to develop their skills and capabilities by providing them with both external and internal courses and training. -
Reward for effort
We believe in showing appreciation to our employees, good performance could result in a trip with your team or in an individual prize or bonus.
Workplace & Culture
Our workplace culture is characterised by people who are passionate about what they do, people who are high achievers who strive to perform in a professional manner.
At Keystone we expand each individual's capability to give everyone a chance of being the best that they can be. Together we are creating an environment that encourages creativity and new paths to success.
Our workforce consists of talented employees of 30 different nationalities and we are proud to say that we no longer feel ‘’international’’ - it has become an integral part of who we are!
About Keystone Education Group
Keystone is a leader in marketing expertise for education worldwide. We help education providers to effectively reach their target audience. Keystone operates digital platforms for education search worldwide. Our expertly-crafted platforms and insight into the market enables us to continuously develop our search engines. Our ability to adapt to changing trends are making us the world’s leading and most popular search engines for education.
Paid Social Media Ads Specialist
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