Job Summary:

The CRM Specialist will be responsible for overseeing the implementation, management, and optimization of Zoho, the CRM system used by all our departments. This role involves developing strategies to enhance conversion, engagement, and satisfaction through effective use of CRM tools and data analysis. The ideal candidate will have a strong background in CRM systems (ideally Zoho CRM), data analytics, and a passion for improving customer experiences and optimizing reporting.

Key Responsibilities:

CRM System Management:

• Oversee the day-to-day management and administration of the CRM system.
• Ensure data integrity and accuracy within the CRM database.
• Collaborate with IT and other departments to integrate CRM with other systems and tools.

Strategy Development:

• Develop and implement CRM strategies that support business objectives and enhance customer relationships.
• Create and execute campaigns to drive customer engagement and conversion.

Data Analysis:

• Analyze customer data to identify trends, opportunities, and areas for improvement.
• Generate reports and dashboards to track key performance indicators (KPIs) and measure the effectiveness of CRM initiatives.

Process Improvement:

• Continuously evaluate and optimize CRM processes to improve efficiency and effectiveness. Identify and implement best practices for CRM usage across the organization.
• Develop productivity gains and data insights through practical application of AI.

Stakeholder Collaboration:

• Work closely with sales, marketing, customer service, and other teams to align CRM strategies with overall business goals.
• Provide training and support to users to ensure effective use of the CRM system.

Vendor Management:

• Manage relationships with Zoho CRM and service providers.
• Stay updated with industry trends and new technologies in CRM to recommend improvements and upgrades.

Qualifications:

• Bachelor's degree in Business, Marketing, Information Technology, or a related field.
• Proven experience in CRM management, preferably with a well-known CRM platform (e.g., Zoho CRM, Salesforce, HubSpot).
• Strong analytical skills and experience with data analysis tools.
• Good communication and interpersonal skills.
• Fluent in English, other languages (Spanish, Swedish, German) are a plus
• Ability to manage multiple projects and priorities in a fast-paced environment.
• Proficiency in Microsoft Office Suite and other relevant software tools.
• Experience with marketing automation and customer engagement platforms is a plus.

Keystone Agents

Keystone Agents is one of six revenue-generating business units at Keystone Education Group, and one of its largest by revenue and staff. Its main purpose is to help students go abroad for education. The business is structured in three divisions: 1) Keystone Sports, with branches in the Nordics, UK, Germany and Spain, sending student-athletes to US colleges where they can combine an undergraduate degree with high-level sports. 2) Keystone Study Abroad sends students from Norway (Sonor), Sweden (Blueberry), France, Germany and other parts of Europe (Asia Exchange) to a semester, gap year or full degree abroad, primarily to Anglophone and Asian universities. Finally, 3) Edunation specializes in bringing students from Southeast Asia to Finland and other European destinations to study and build a career. Together Keystone Agents helps over 4000 students annually enroll at a foreign university, making it one of the largest organization of its kind in Europe.

Keystone Education Group

Keystone is trusted by more than 120 million unique prospective students every year to help students and learners make one of the most important decisions of their lifetimes, namely, which higher education degree program or course to attend.

In turn, Keystone helps over 5 500 education institutions reach, recruit, and enroll students in more than 190 countries, across 500+ student websites, including Masterstudies.com, Bachelorstudies.com, Educations.com, Studentum.se, and FindAMasters. Keystone also operates a range of other global student recruitment services, including Blueberry.nu, Keystone Sports and Keystone Apply.

Headquartered in Oslo, Norway, Keystone is backed by Viking Venture and Verdane, two leading Nordic venture firms. With offices across the Nordics, Germany, and the UK, Keystone has an international staff of more than 800+ employees. We are a vibrant and talented group of global citizens with a true passion for education and technology, and our vision is to help everyone in the world find the right education.

Please send us your application, in English, by hitting the button "Apply here!".

Keystone is an equal opportunity employer. We celebrate diversity and are deeply committed to fostering an inclusive environment for all employees.